Lexicon Legal Content | Blog

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March 16, 2025

How Do You Write Content for a Law Firm?

When it comes to marketing legal services, things are different than they are in other industries – especially when it comes to content....
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March 14, 2025

White-Labeling Law Firm Content: A Guide for Marketing Agencies

The Legal Content Conundrum Let’s be real: when your agency lands a law firm client, the excitement of a new account can quickly turn into...
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March 1, 2025

The Benefits of FAQ Pages for Law Firms

Law firm marketing is highly competitive, and firms are constantly trying to find effective ways to engage potential clients, establish credibility...
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Law Firm E Book
February 17, 2025

Why Create and Give Away a Law Firm E-Book?

An e-book is a digital publication, like an in-depth report, that provides comprehensive information, usually in PDF format....
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February 5, 2025

Legal Content Strategy Tips: Creating Compelling Content that Maintains Professional Standards

The challenge of creating legal content sits at a critical intersection: engaging potential clients while upholding the highest professional...
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February 3, 2025

Attorney Website Content: What It Is and Why You Need It

Law firms tend to be in the slow lane when adopting modern marketing trends....
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November 12, 2024

How to Use AI in Your Legal Practice

While lawyers and law firms have historically been cautious and slow to adopt new technologies, artificial intelligence (AI) is starting to transform...
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September 24, 2024

How Targeting Long-Tail Keywords Can Help Smaller Law Firms Get More Clients

Trying to compete for cases as a small or mid-size law firm can feel like David fighting Goliath....
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Woman Looking For Legal Content Provider
September 14, 2024

How to Find the Best Legal Content Provider for Your Law Firm

If you are a lawyer or handle marketing for a law firm, you should seriously consider working with an experienced legal content provider ....
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Seo For Law Firms
July 21, 2024

SEO for Law Firms: How to Rank Higher in Search Results

In today’s digital age, the first place most people with legal problems go for help is a search engine such as Google or Bing....
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Law Firm Content
July 10, 2024

Creating Effective Law Firm Content: A How-To Guide

No matter what type of law you practice, the content published on your website must be accurate, informative, and engaging while adhering to ethical...
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June 16, 2024

Google Update Impacts Legal Content Marketing

Google recently updated its Search Quality Rater Guidelines , which will likely impact your law firm’s content marketing strategies....
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David Arato, JD
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About the author

David Arato, JD

Founder & CEO

David B. Arato established Lexicon Legal Content in 2012 after identifying a significant market need: law firms and marketing agencies struggled to consistently source high-quality written content at scale. As a 2009 graduate of St. Louis University School of Law, David combines legal expertise with content strategy to deliver exceptional results for clients.

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